We place exceptional private staff into UHNW homes, yachts, jets and private offices. We train and elevate the teams already in place. And we build the systems and standards that hold it all together: the written house manual, the proper onboarding, the NDAs signed and on file, the first aid and water safety that never lapse.
Tell us the problem. Leave the solution to us.
Setting the standard for private staffing in the Middle East. On the ground in the Gulf, supporting households across Europe, the UK and beyond.

Recruitment. Training. Standards & Systems. Three ways we work with an UHNW client.
If you are not sure where the gaps lie, our eight-minute assessment will give us a complete picture of your household, your requirements, and where we can add value.
Nobody else in this industry asks these questions. It is how we make certain we are the right fit, before either of us commits to anything.
Where we believe we can add real value, you will be invited to a private advisory call.
“We gave this job to multiple agencies, and The Private Standard was the only one that gave us strong candidates that matched our very specific brief.”